Apple card credit limit increase soft pull

When the J.D. Power 2021 U.S. Credit Card Satisfaction Study came out, Goldman Sachs ranked much higher than other midsize credit card issuers. The Apple Card is the only card issued by Goldman Sachs and, based on their J.D. Power rankings, the company takes pride in customer satisfaction. That may be one of the reasons they made it so simple to request a credit limit increase. Here are three options.

Call

If you have an Apple Card and are a devoted Apple product user, chances are you're pretty tech savvy. However, if you're not wild about requesting an increase on your Apple Card via iPhone or iPad, give the folks at Goldman Sachs a call. Customer service can be reached by calling (877) 255-5923.

iPhone

Requesting an Apple Card credit limit increase doesn't get much easier than reaching for your iPhone. Here's how it works:

  • Open the Wallet app
  • Tap Apple Card
  • Tap the More button (the button with three horizontal dots)
  • Tap the Message button (that's the one that looks a little like a cartoon thought bubble)
  • Type a message requesting a credit increase
  • Tap the Send button (the arrow pointing up)

iPad

You can also make a credit limit increase request using your iPad. Here's how:

  • Open the Settings app
  • Scroll down and tap Wallet & Apple Pay
  • Tap Apple Card
  • Tap the Info tab
  • Tap the Message button
  • Type a message requesting a higher limit
  • Tap the Send button

What's next?

Goldman Sachs will take a new look at your credit history (which may include a hard credit check). This time, it will pay special attention to your history as an Apple Card customer. According to Goldman Sachs's website, you'll need at least six months of history paying your Apple Card as agreed.

While Goldman Sachs does not explicitly say what it's looking for as it reviews your request, a quick look at the eligibility requirements to open an Apple Card account offers some insight. In a nutshell, meeting these criteria will improve your odds of a credit limit increase:

  • You've been an Apple Card user for six months or more.
  • You've paid your Apple Card on time each month and keep your overall credit utilization rate low. "Credit utilization rate" refers to the percentage of your available credit you use. Let's say you have three credit cards, each with a $5,000 credit limit. When a company (like Goldman Sachs) checks out your creditworthiness, it gets a little nervous if your cards are charged to the max.
  • You don't make it a habit of requesting a credit card limit increase.
  • Nothing notable has happened to your credit score since your initial Apple Card application was filed. If a cursory check indicates that your credit score has taken a dive, Goldman Sachs may have a reason to worry that an Apple Card limit increase would make managing your finances challenging.

Focus on your credit score

The past couple of years have been tough on everyone, and some people who once had plenty of money in their bank account began to worry about where they would find the daily cash to pay bills. If Goldman Sachs denies your request for an increased credit limit, it may be due to a dip in your credit score.

Building an excellent credit score can take years and is always the long-term goal. In the near term, though, these steps should help you see an improvement.

Go over your credit report with a fine-tooth comb

You have the right to request a free copy of your credit report from the big three credit reporting agencies once a year. Once you have a copy from each agency, go over it with a fine-tooth comb. You're looking for mistakes. For example, if you see a debt that was never yours, it's a mistake and could reduce your credit score. If you've paid a debt off in full and your credit report still shows a balance, that's another mistake that could decrease your credit score.

Dispute errors

Disputing errors on your credit report is far easier than it once was. It's as easy as going to the credit reporting agency's website and using their online portal to let them know that your report contains an error. According to the Fair Credit Reporting Act, the agency has 30 to 45 days to investigate your claim and another five days to inform you of the results of their investigation.

Pay down balances

The credit utilization rate (also called "Amounts Owed") is worth 30% of your total credit score. The higher your balances are, the higher your utilization rate. Chip away at your debt, beginning with credit card debt. The goal is only to use a small percentage of your available credit.

When you consider that the average credit card limit in the U.S. in 2019 (for all cards held by a single person) was $31,015, it's easy to see how keeping the balances low can increase credit utilization.

Keep old credit cards open

As tempting as it may be to cut up and cancel credit cards that have lured you into spending more than you should, don't do it. If you can get by without using the available credit on those cards, it lowers your credit utilization rate. As far as the credit card issuer can see, you have all this credit but are choosing to use a small percentage of it. If you're afraid you'll be tempted to pull the cards out and use them, give them to a friend or family member for safekeeping.

No matter what's going on, make it a point to get payments in on time. It's a habit that slowly but surely builds your credit score.

Maintain a mix

Your "credit mix" is worth 10% of your credit score. A good credit mix means that your credit portfolio includes more than one thing. In other words, if the only credit you had were four car payments or four credit cards, a creditor would wonder if you are able to manage different types of credit. Show them you are by mixing up your debt.

Of course, your credit score may already be in great shape. If that's the case, good work! There's nothing left for you to do but wait to hear back from Goldman Sachs and carry on with your good credit habits. And next time you apply for a credit card, you'll be in excellent shape to apply for the high credit limit card you're looking for.

Is credit limit increase a soft pull?

If your credit card issuer offers an increase in your credit limit, it might have carried out a soft credit pull. Whether or not you accept the increase is up to you. If you choose not to accept the increase, you might need to call your card issuer or reduce it on your own by using your card provider's website or app.

Does Apple Card give automatic credit limit increases?

Does Apple Card automatically raise my credit limit? Goldman Sachs says they don't automatically give a higher credit limit, but it does sometimes happen. For example, to get approved for an Apple Card, the card issuer will do a soft credit inquiry to come up with your credit limit and interest rate offer.

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